Category: Trends


Oh, Baby!

Used baby products are a hot commodity among parents of all income levels. By Rieva Lesonsky Given the improving economy and the shifting demographics of…

Food Forecast

3 Food Trends You Need to Know By Rieva Lesonsky The food biz is vast—and it’s hard to keep up with what seem like constantly…
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Party Animals

No bones about it: Parties for dogs are growing in popularity. By Rieva Lesonsky Yes, I’ve written about pets plenty of time before—yet there always…
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Mail It In

Snail mail is hot with younger consumers. By Rieva Lesonsky Some days it seems the idiom “everything old is new again” is an apt descriptor.…

Awakening Profits

America’s sleepless nights spell opportunity for sleep entrepreneurs. By Rieva Lesonsky Who more than entrepreneurs knows how much sleep we need—and how little we get?…

Getting Crafty

Find out how entrepreneurs are turning crafts into businesses By Rieva Lesonsky Can you build a successful business doing “arts and crafts”? The continued success…

Going Weed Wacky

Is seaweed the next superfood? By Rieva Lesonsky According to the research folks at Mintel, America may be going weed crazy. Nope, I’m not talking…

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