Category: Trends

The Big Brand Theory

Big brands are acting like small businesses. What does that mean for your small business? By Rieva Lesonsky What’s driving consumer behavior? Lots of things…

Holiday Sales Forecast

From retail to ecommerce, the outlook for Holiday 2015 is bright. By Rieva Lesonsky More than holiday bells will be ringing this December. According to…

Snack Attack

How to boost restaurant sales by catering to America’s passion for snacks By Rieva Lesonsky If you want to bring more diners into your restaurant—at…

Pet Update

Pet treats, gifts and grooming are the latest hot sellers in the pet product market. By Rieva Lesonsky It’s not news to anyone that America…

It’s Party Time

The time to start planning your company’s holiday party is now… By Rieva Lesonsky As much as we hate to admit it, summer 2015 is…

The Millennials

By Rieva Lesonsky We’ve long speculated about Millennials. How many of them are there? Are they really that different from other Americans? How can we…

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