Category: Trends

Millennial Travelers

Millennial Travelers

Young travelers are a huge, untapped—and surprisingly affluent—market. By Rieva Lesonsky The Herman Group reports that according to Skift’s Portrait of the Millennial Traveler 2016: A Study…
tech trends

Hot Tech Trends

4 Technology Trends Your Business Can Capitalize On By Rieva Lesonsky Yes, it’s a cliché, but tech changes seemingly do happen at the speed of…

Mo’ Mobile

Calling all retail small business owners By Rieva Lesonsky Have you joined the mobile revolution yet? If not, you need to sign up now. According…

Indie Bookstores

Independent bookstores are making a quiet comeback. By Rieva Lesonsky Remember the Tom Hanks/Meg Ryan movie You’ve Got Mail? It told the tale of an…

Drink Up

The hottest beverage trends for 2016 By Rieva Lesonsky Beverages have gotten as trendy as food—the “hot” ones can drive consumers to your bar, restaurant…

Modern Moms

Is your marketing to moms missing the mark? By Rieva Lesonsky A new global study from Saatchi & Saatchi, Moms and Marketing: IRL (In Real…

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