Tag: trend

candy

The Candyman Can…

By Rieva Lesonsky “The Candyman Can… …Take tomorrow and dip it in a dream.” That dream of success is coming true for upscale candy store…

Color of the Year

By Rieva Lesonsky Pantone, the international color experts, have proclaimed the color of the year—and for 2015 it’s Marsala, “a robust and earthy wine red.”…

Testing, Testing

By Rieva Lesonsky No matter how many years it’s been since we were in high school, most of us remember the trauma of taking the…

End of Cupcakes?

By Rieva Lesonsky For years many have been predicting the death of the cupcake, or at least the end of their reign at the top…

Door-to-Door

By Rieva Lesonsky This has been a rough winter for most Americans. The frigid temperatures and record snowfall has hurt many small business owners as…

Getting Toasted

By Rieva Lesonsky As bizarre (or silly) as this may sound, toast is being touted as the next hot artisanal food trend. Yes, toast. An…

Buy, Buy, Baby

By Rieva Lesonsky Just two weeks ago I told you about all the products being sold in anticipation of the Royal Baby (Great Britain’s Prince…

It’s Tea Time

Spring is here, summer is close behind and, if you’re a restaurateur, coffeehouse owner or food vendor looking to boost sales, it’s time to get…

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Has the New Economy Killed the 9-5?
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Small Biz Money Tip

Pricing: Have more than one price for your product or service. Make one price seem more attractive than the other. People love a good deal, especially when they can relate one price to the other.
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