When you own a small business, it’s easy to get caught up in the day-to-day operations. After all, when there are bills to pay, cash is king.

Focusing on some of the other stuff like company culture is nice and all, but it might seem a bit fluffy compared to the cold reality of your company accounts.

But in reality, the ‘other stuff’ demonstrates the true value of your company.

Consider the market value of these top brands in this inforgraphic from My Asset Tag:

Click image to open interactive version (via My Asset Tag).