business

Small Business Reading List

Articles You May Have Missed this Week

By Rieva Lesonsky

Best Practices

  • Are you missing the Mobile Revolution?
  • 5 steps to managing your online reputation
  • What happens when customers can’t get no satisfaction?
  • 7 things you don’t realize that are driving your dental patients crazy

 

HR

  • Tips for hiring students for the summer
  • 6 tips for hiring summer interns
  • Why it’s smart to hire—and fire fast
  • How to communicate with Spanish-speaking workers

 

Marketing

  • 10 ways to get new customers
  • When should you outsource marketing

 

Sales

  • The BIG debate: Should you focus on winning new customers or retaining old ones?
  • Are you offering your customers the discounts they want?

 

Startup

  • 11 things to know before you start an eBay business

 

Tech

  • 10 tech innovations to embrace this year: FREE ebook
  • What do consumers want from your website?
  • Protect your business from the cyberthreats you’ve never even heard of
  • Is your data at risk?

 

Trends

  • Pink isn’t just for little girls anymore
  • Forget red or white: colorful wine is hot