business

Small Business Reading List

By Rieva Lesonsky

 

Best Practices

  • Are you speaking to Gen C? You should—there are millions of them
  • Take the stress out of going global
  • Are you ready to expand your business?
  • No time for vacations? Try combining business & pleasure on some long weekends
  • Authenticity matters, right?

 

Accountants

  • Bringing your old-school clients into the digital age

 

HR

  • 5 inexpensive ways to invest in employee education
  • How much paid time off should you offer your employees?

 

Marketing

  • Who’s on Twitter & why you should care
  • Using brand advocates in your marketing
  • Leveraging non-traditional influencers


Retail

  • 7 secrets to a successful pop-up shop
  • How to profitably source products

 

Sales

 

Women

  • Winning federal contracts

Owner stock photo by Monkey Business Images/Shutterstock